DO DISRUPT (THE DO BOOK CO) (PB)

This book is about disruption. About doing things differently. About having ideas that will change the world. That will at least change your world. It's also about delivering those ideas. Do Disrupt is a workbook that will help you create or refine your business idea and take it from concept to market. It will encourage you to define your customer, identify the competition...and then out-smart them. If you're starting a new business, it s not enough to shake things gently. It s about thinking big. Being innovative. Making a difference. Updated and expanded for 2017 with brand new content including how to disrupt from within a larger business; time well spent; finding your purpose.