INFLUENTIAL MIND (PB)

Part of our daily job as humans is to influence others. We do this because we each have unique experiences and knowledge that others may not. But how good are we at this role? Often our attempts to exert control-are ineffective because they are incompatible with how the mind operates. Whether you’re trying to communicate with children, patients, clients, friends or online followers, this book will show you the most effective ways to do it.