FASHION DESIGN: A GUIDE TO THE INDUSTRY (PB)

By following the design process, from historical and commercial industry context to final collection presentation, this book provides a clear guide for students as they discover what designing for fashion entails. Along the way they will explore a wide variety of hands-on, creative methodologies of design ideation, development and presentation. Supported by inspirational visual content - fashion photography, fashion illustration, sketchbook artwork, technical drawings and infographics - and case studies, the book offers a unique overview of the fashion industry.